The Agency was founded by Kristina Laco and Violeta Colić, both of whom are also key consultants actively involved in working with the clients and fully committed to developing new talents and communication experts.
Kristina obtained an MA in international economics and management at the Bocconi University in Milan, Italy. She is the leading Croatian expert in the field of strategic communication management, with years of experience of working in the media as well as both corporate and agency sectors. She has headed the communication aspect of a number of projects that have left a mark on the Croatian social and economic scene, and the capital market. She regularly advises board members and the top management of both domestic and international companies operating in Croatia on various communication-related issues. Kristina is a member of the Croatian Public Relations Association (HUOJ) and the UK-based Chartered Institute of Public Relations (CIPR). She has a CIPR diploma and is a certified CIPR lecturer. She has co-authored two books on public relations, and sits on the Management Board of the Croatian Association of Communications Agencies (HURA!).
Violeta graduated in mathematics at the Faculty of Science in Zagreb; however, she began her professional career in the media and continued developing it in the field of communication management, first in the corporate sector and then in the agency sector. As one of the most experienced and leading experts in strategic communication on the Croatian market, she has participated in a number of complex communication projects. She is particularly experienced in internal communication and crisis communication management. She is also quite active in the field of public relations education and leads public and media appearance trainings and seminars. Violeta is a member of the Croatian Public Relations Association (HUOJ) and the UK-based Chartered Institute of Public Relations (CIPR). She has a CIPR diploma and is a certified CIPR lecturer.
Our team of consultants consists of experts of different educational and professional profiles, with considerable experience working in different sectors and industries. Some of them have been working in the communication industry for years, while others have the potential for further growth and development. Given such diversity, we are able to form optimal teams for each individual client or project.